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Tag Archive | "public relations"

Sustainability Business Trends for 2013

Monday, October 22, 2012

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With more and more consumers demanding eco-friendly products and practices, businesses that cast themselves in a green light, so to speak, are reaping the benefits of catering to a growing demographic (along with doing something good for the environment). For many, this provides an excellent means of increasing brand recognition, improving public relations, and hopefully […]

The Most Effective Approaches to Green Marketing

Thursday, September 6, 2012

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Going green is not an easy undertaking for most businesses. Not only do you have to examine every aspect of operations in order to pinpoint areas of waste and pollution, but a responsible business owner will also check out the supply chain for harmful practices and then try to implement eco-friendly standards along every step […]

How to Raise Awareness of Green Business

Tuesday, August 21, 2012

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Thankfully, we live in an era where environmental awareness is becoming more and more popular of an idea. Whether it’s by way of irritating trend-following or programs and legislation that enacts legitimate change, it’s a good thing that people are realizing how important the environment is. Especially given our track record over the last few […]