Tag Archive | "promote"

How to Use Social Media to Promote Your Green Business

Monday, June 18, 2012


Social media is a key component in advertising, marketing and executing sales for any business. But for green entrepreneurs, it’s a seriously important battlefield in the war against big business. You want to carve out your niche in the industry, but in an environmentally responsible way. It’s a commendable approach, and so necessary in today’s […]

Creating a Sustainable Brand Identity

Thursday, March 15, 2012


Take a moment to reflect on some of the enduring and iconic brands that have lasted for decades. Coca Cola, McDonald’s, Nike, MGM, and Ford are just a few that come to mind. When you think of each one you no doubt flash on a series of images and sounds. The golden arches, the swoosh, […]

Using Events to Promote Your Business

Sunday, February 26, 2012


There are hundreds of ways to promote your business, but as you ponder future promotional tactics to deploy, you may want to consider the ways that hosting an event could improve your image, your sales, or build your client base. You should also keep in mind that technology has made using events for promotional purposes […]